The importance of a great team culture

by | Jan 17, 2025 | Team, The LKB Agency

 

The importance of a great team culture

Team culture is the heart of any workplace. It’s not about what’s written in the handbook or discussed in meetings—it’s the feeling you get when you walk into the office, the way people treat each other, and the shared values that guide how you work as a team.

A strong team culture doesn’t just happen. It’s built through genuine connections, mutual respect, and a shared sense of purpose. When people feel supported and valued, they bring their best selves to work. This creates a ripple effect: better collaboration, stronger relationships, and a more enjoyable work environment.

At its core, team culture is about people. At LKB, this means taking time for morning check-ins, shared laughs, and celebrating wins as a team. These little moments are what make our workplace special and transform work into a place where people want to be, not just have to be.

How we build culture at LKB
At LKB, we love making culture part of everything we do. Here’s a few examples of how we keep it alive:

  • Birthday desk explosion: We celebrate birthdays with balloons, treats, and decorations that take over your desk!
  • Annual team retreat: Teams CARE and SERVICE battle it out, hosting themed nights with food, drinks, and games.
  • Easter hat parade: A team favourite. Our annual Easter hat parade competition – glue guns, glitter and creativity is non-negotiable.
  • Awards nights: A chance to recognise and celebrate everyone’s contributions with meaningful (and often funny) awards.

Why it matters
Investing in culture isn’t just about fun—it’s about creating a space where people want to be. A positive team culture leads to happier, more productive teams and stronger connections. At LKB, we know that the little things—celebrating wins and team traditions—are what make a workplace truly great and I’m excited to continue to be part of the LKB culture in 2025!

Open a conversation with The LKB Agency today. 

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