Detail is always in the design – and now it’s in our services too!

One of my favourite things about LKB is our ability to diversify to meet our client’s needs. We’ve recently expanded our capabilities to include graphic design as an official service offering, bringing a new dimension to how we help our clients solve complex problems and tell their stories – visually and with impact.

As a qualified graphic designer and coming from a background of all things creativity, this is an exciting one for me – I love bringing client’s ideas to life. I have a passion for exploring new methods to convey a message and some of our recent projects have highlighted the power of a visually led campaign in influencing a target audience or setting it apart from another.

So, what does this look like? I believe it comes down to putting your audience at the centre of your initial creative concept – what would attract my target audience the most? Visual communications should not only be appealing but thoughtfully designed to achieve the best success – whether it’s communicating a message, increasing engagement in an initiative or overall brand recognition. Crafting engaging visuals that are strategically tailored to your audience can capture attention, convey complex ideas, and encourage interaction. From here, a concept can really evolve into something unique when you have a good understanding of what will turn your audience’s head.

Creating effective design concepts and assets requires time and a specialised skill set. Our extensive communication and stakeholder engagement experience, combined with formal design qualifications and experience, gives LKB clients a unique advantage and perspective on engaging through visual communication.

You can view our design portfolio here, and if you’re interested in including design in your next project or exploring how we can help you use design to communicate your message, open a conversation today.