A series of community engagement events to support the roll out of the NSW Electric Vehicle Strategy
COMMUNITY ENGAGEMENT | STAKEHOLDER ENGAGEMENT STRATEGY | GOVERNMENT EVENTS
Delivering a series of community events on behalf of the NSW Government to increase the uptake of electric vehicles across the state.
Client
Department of Climate Change, Energy, the Environment and Water
Challenge
The NSW Electric Vehicle Strategy is the NSW Government’s plan to increase the uptake of electric vehicles (EVs) and has invested $149 million to develop a world-class fast charging network across the state.
The LKB Agency (LKB) was engaged by the NSW Department of Climate Change, Energy, the Environment and Water to design and deliver a series of community events across regional and metropolitan NSW to launch new EV fast charging stations as they come online to the public.
Strategy
LKB designed the inaugural EV Fast Charging community event in Northern NSW and incorporated engagement and capacity building activities on the day to equip local communities with the knowledge and the confidence to purchase an EV in the near future.
The event educated local communities and stakeholders about the benefits of EVs and promoted the recently built fast charging station at the Cabarita Beach Bowls and Sports Club. The event was designed to attract the local community and build excitement and momentum around NSW’s progress towards a more sustainable car industry.
Following an official ribbon cutting ceremony for the new charging station with VIPs and the local media, the event was formally opened by the local Mayor of Tweed Shire Council to the local community.
Several industry stakeholders participated to engage the local community on EVs, answer technical questions on EVs and charging, and share information on the current and planned charging network across NSW and the range of EVs available to the public.
The event also included family friendly attractions and food, and educational workshops ran throughout the day where participants were invited to join in and learn more.
LKB has another nine community events to deliver across NSW to raise awareness and educate communities on Electric Vehicles and the new fast charging infrastructure.
Results
This project is currently still in flight but to date:
The event featured over 150 attendees on the day and brought together a diverse range of local community members including the general community, EV enthusiasts, families with children, council, EV industry, local media and community groups.
Three educational sessions were delivered focusing on a general introduction to EVs, charging and myth busting.
The event generated media coverage from the local Echo newspaper and the WIN network.