The complex challenge
How do you engage communities across NSW on a statewide EV fast charging rollout, with varying levels of awareness and confidence in the technology, while coordinating multiple stakeholders including government, charge point operators and local councils?
The solution
The LKB Agency developed a place based community engagement approach to support the rollout of EV fast charging infrastructure across NSW.
We created a structured model that could be applied consistently across all locations, while still being tailored to each community, environment and level of EV awareness. Each event was designed to create opportunities for community members to engage directly with EV infrastructure, ask questions and speak with industry experts.
LKB worked closely with DCCEEW, charge point operators and local stakeholders to coordinate delivery, align messaging and manage attendance across all events.
We delivered the program end-to-end, including local promotion, stakeholder coordination, on-site event delivery and media support.
CLIENT
NSW Department of Climate Change, Energy, the Environment and Water (DCCEEW)
THE OUTCOME
LKB delivered a coordinated engagement program across 10 locations, supporting awareness, understanding and confidence in EV infrastructure.
community events delivered across metropolitan and regional NSW.
people engaged directly through on the ground conversations.
completed surveys, providing insights into community awareness and perceptions of EVs and charging infrastructure.
Strong local media coverage supporting broader awareness.
Increased understanding of EV charging infrastructure and accessibility.
Improved community confidence in the transition to electric vehicles.